Blog Archives

11 Words That Can Transform Your Life, And Your Photography Career

11 Words That Can Transform Your Life, And Your Photography Career

Do you know what those 11 words are, and how they apply to your photo business? In case you don’t know them – those 11 words are: “Many people are attracted more to passion than to saving money.” (NOTE: You may disagree with this statement at the moment, but by the time you’re finished reading this, your opinion could very…

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A Major Key To Having The Photography Business Of Your Dreams

Building & maintaining the photography business of your dreams is a challenge – for sure.  Some days, things will be going very well.  Others, you’ll come up against challenges.   How will you deal with those days? One of my favorite sayings is this:  It’s not what happens to you that matters, it’s how you respond.”  I first heard this…

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Six Important Policies For Maximum Profits In Portrait Photography Today

Six Important Policies For Maximum Profits In Portrait Photography Today

Do Your Potential Clients Run Your Photo Business, Or Do YOU? One of the biggest problems today in professional photography is, quite simply, a lack of confidence which then leads to photographers allowing their clients to tell them how to operate their photography business, and they end up out of control, losing money, burning out and eventually quitting. The fact…

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Be Really Careful Who You ACCEPT As A Client…

Be Really Careful Who You ACCEPT As A Client…

One of the most difficult things for most photographers to realize is how important it is to carefully select which prospective clients you are willing to end up working with, and which ones you should not accept as clients. This was one of the BIGGEST discoveries of my photography career! The fact is that not everyone with a pulse is…

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What’s Going Into Your Mind, And Why It’s So Important To Your Photography Success!

What’s Going Into Your Mind, And Why It’s So Important To Your Photography Success!

One of my favorite sayings is “you are where you are because of what has gone into your mind. “. The late great Zig Ziglar said this many years ago and this fact has profoundly affected my life. I was just reading in my PTS time this morning one of my all-time favorite books “Napoleon Hill’s A Year Of Growing…

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How to build an extremely successful photography business on 40 hours a week or less.

How to build an extremely successful photography business on 40 hours a week or less.

I'm all about helping you make a great living, doing what you love to do, and still having the free time to spend with those you love and treasure the most. They've done extensive research, and they found that you cannot be creative a 100 hours a week. I don't care how much you love photography, you just can't be…

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The Importance Of Having A Separate “Creation Fee” For Your Portrait Photography Business

The Importance Of Having A Separate “Creation Fee” For Your Portrait Photography Business

I’ve received several questions recently about Creation Fees (the fee you charge for the CREATION of the images, and it does NOT go toward the finished photographs.  It is prepaid to reserve the session time with that client.)  There are a lot of opinions out there about this, and a lot of confusion among photographers. So let’s tackle that question…

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Passion and Discipline For FUN & Photography Business Success!

Passion and Discipline For FUN & Photography Business Success!

I am passionate about my family, and fun….  and, yes, my business. For fun, I LOVE flying remote control airplanes and helicopters.  I love the science of flight, and the discipline that it takes to fly. Years ago I got my pilots license,  just for fun, and to prove to myself that I had the discipline to accomplish it.  The…

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Photography Marketing VIDEO Post: “How To Get Great TESTIMONIALS For Your Photography Business”

Photography Marketing VIDEO Post:   “How To Get Great TESTIMONIALS For Your Photography Business”

Photography business owners are constantly asking us how to get great testimonials to use in their photography marketing.    Here, Todd reveals the 3 different ways we get testimonials – very easy to do.   This short 6-minute video will walk you through how to easily do it yourself with the very next client you photograph.   Please feel free to leave any…

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Warm-fuzzy, not cold-prickly clients for professional photographers

Warm-fuzzy, not cold-prickly clients for professional photographers

Fred (my dog) and I have a lot in common.  We both prefer to be around warm-fuzzies, not cold-pricklies.   And YOU should as well, at least when it comes to your photography business…. Case in point: I observed Fred over the last month, when driving a detour twice a week.  We drove past a children’s daycare center with a…

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Creativity International / Charles Lewis Photography PO Box 848, Ada, MI 49301 | 616-868-0373