Photography marketing is difficult. In order to be effective, it’s critical you realize exactly what it is you’re really offering to people. A quick story: I’m a real Walt Disney fan. His brother, Roy, tells this story: “There was this fellow who worked on the Disneyland railroad train and he handled the public rather curtly. Walt said to one of…
For Photography Marketing to be successful, you must have an organized plan. There’s an old saying that goes like this: “If you fail to plan, you are planning to fail.” This is certainly true in photography marketing. If you mess up this plan, or worse yet, don’t have a proven plan, you are literally burning money! As a Professional Photographer,…
How’s your photography business doing? Is the telephone ringing as much as you want it to? Most Photographers Don’t Understand That The Backbone To The Photography Business, The “Engine” If You Will, That Drives The Photo Business, Is Getting Lots And Lots Of Qualified People To Know You Exist, And To Call You Now. And the single, most effective way…
I often say that photography marketing is the “engine” of your photography business, because it absolutely is. If you mess up the marketing, your photo business goes nowhere. If you are smart about your photo marketing, you will grow and prosper – regardless of the economy, the competition or where you are located! Here’s 4 little known photography marketing secrets…
Becoming a great sales person is vital to your success in photography. Yes, marketing is important. If your photography marketing sucks, no one will know you exist. But even with great photo marketing, if your sales skills are bad, you still won’t make any money. Now, when I talk about ”selling” I do NOT mean trickery, manipulation or pressure. That’s not…
Photography Marketing & Pricing can be frustrating – but it’s doesn’t need to be. Here’s 5 secrets regarding your photography marketing and pricing that will make you a lot of money with your photography business: 1. Decide NOT to keep your prices really low – it’s just not necessary. If you keep your prices low – you won’t make hardly…
If you are listening to most photographers now, you’re probably hearing about how the photography business is not doing very well. Between the cheap competition everywhere, the recession, and inexpensive digital cameras available everywhere to everyone, you’re probably worried about the future. But the facts are completely different than what “most” photographers are saying and feeling. Here’s what you can…
Add this simple thing to your website, and you should see a dramatic increase in the number of calls you get, and the number of sessions you book. Your guarantee is SO important, but how should it be utilized on your website? Watch this short video now to find out: CLICK HERE NOW For More Secrets:www.cjlewis.com/FreeSecrets.html
This law of photography business, photography sales, and photography marketing is so important, and it gets missed by more photographers than I can accept! The importance of emotion and building relationships to sell and market photography is pretty obvious, but are YOU using this all-important BRICK WALL LAW? Watch this video now to find out how to best use this…
I’m very excited about this video hot-tip. This is a subject I get asked about a lot, and an area that I find nearly no photographers understand. And it’s PARAMOUNT to your financial success as a photographer. In this tip, I talk about what you should show your clients when they come into your studio… WATCH NOW: CLICK HERE NOW…
In this video hot-tip, I talk quickly about the big question: “Do I put my prices on my website, and if so, how should they be presented?” Don’t underestimate the power of this tip – take it to heart! It has made me (and many other photographers) tons of money over the years! Also, if you did not check out…
In this VIDEO BLOG, I’ll reveal to you a key secret to booking more portrait and wedding photography clients. Use this secret, and watch your booking percentage soar… CLICK HERE NOW For More Secrets:www.cjlewis.com/FreeSecrets.html
Your photography sales skills and marketing skills are intertwined. What good does it do to be a master photo marketer if when a prospect contacts you because of your marketing, you screw it up and lose her because you can’t sell on the phone when she calls? Now, I’m NOT talking about pressure, trickery or manipulation of any kind. That…
If you want to be successful at selling your photography, without using pressure or trickery of any kind, then this is going to be extremely valuable to you. There are three major laws in the world of selling that many photographers violate. Becoming aware of these three laws, and using them in every sales presentation you do in your photography…
Trying to market a photography business without having a very specific “Target Market” is like trying to play football without a goal line. How will you ever make a touchdown, or know which direction you should be going? I’m amazed at how many photographers just try to “get their name out there.” I hate that statement! It says nothing and…
Trying to market and sell your photography without being able to tell your prospects clearly what it is that’s “unique” about you is like trying to push water uphill with your nose… it’s just not going to work. This is a powerful photography marketing and selling secret that almost all photographers miss. Let me ask you a question: (Well, actually…
Good telephone selling techniques are extremely important to your success. Here's 5 big secrets.
Most photographers realize that pricing is important, of course. But effectively pricing your photography services involves more than just assigning prices to certain sizes and trying to convince people to “buy stuff.” To be truly successful in your photography business, you must consider human psychology, proven sales principles, and blind human nature. One of the most amazing, little known secrets…
“The power of words is immense. A well-chosen word has often sufficed to stop a flying army, to change defeat into victory, and to save an empire.” Emile De Girardin, French Journalist Most photographers don’t realize that the words they use are extremely important to their photography success and cash flow. In fact, using the correct words is one of…
Trying to make a great living with your photography business without becoming a “Master Marketer” is like trying to start your car without the keys. I suppose you could eventually do it – but it would take a lot of hard work and time. Most master marketers agree that it takes 5 positive impressions before someone will actually pick up…
