Photography Business Building Tips & Ideas

Photography Marketing & Selling Secret #37: Seven Secrets To Success In Photography

Photography Marketing & Selling Secret #37: Seven Secrets To Success In Photography

Photography marketing and selling requires self-discipline!   Frankly, most photographers are not happy because they aren’t doing what needs to be done to build a successful photography business. They hate photography marketing.  They don’t want to learn how to sell their photography.  They think that most marketing doesn’t work, and that photographic selling is trickery or pressure. They are totally…

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Photography Marketing & Selling Secret #36: The A.R.P. LAW

Photography Marketing & Selling Secret #36: The A.R.P. LAW

As a photographer, it’s very easy for us to get caught up in the lighting, and the posing, the equipment, software, backgrounds – all that wonderful stuff that helps us to create beautiful images.   However, we must make sure that we are not forgetting what is probably the single most important aspect of being a professional photographer.   This one thing…

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“Lewisized Kick-In-The-Pants” Photography Marketing & Money-Making Video – “How To Pick Photo Marketing That Works”

In this video, we have another FAST-ACTION PHOTOGRAPHY MARKETING tip for you – all about how to pick marketing for your photo-business that works! PLUS – a wonderful message from a fellow photographer (in his own words), and a motivational exercise for the week. This video is dedicated to helping you be ultra-successful in your photography business, whether you work…

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Photography Pricing Tips – 2 Things That Can Make Your Prices IRRELEVANT…

Photography Pricing Tips – 2 Things That Can Make Your Prices IRRELEVANT…

Photography marketing is important – of course – but even if your marketing is excellent, your photography business success is not guaranteed. If your selling skills are not where they should be, or if your prices are too low, you still will not achieve the level of success you hope for. Regarding photography pricing, based on my over 40 years…

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Photography Marketing & Selling Secret #32: Craft Irresistible Offers To Get People To Act Now

Photography Marketing & Selling Secret #32: Craft Irresistible Offers To Get People To Act Now

Photography marketing is difficult for most photographers because we love photography, NOT marketing.  But if we don’t become obsessed with marketing our photography business, we won’t have any clients, and we’ll end up going out of business – fast. One of the biggest photography marketing mistakes I see photographers making all over the world is that they don’t know how…

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Photography Marketing & Selling Secret #31: My 15 Step Formula For Photo Success

Photography Marketing & Selling Secret #31: My 15 Step Formula For Photo Success

Real success in portrait and wedding photography is elusive.  Sometimes it seems like you have a better chance of being hit by a meteorite than being a truly successful portrait and wedding photographer … especially in a Recession, and with all the cheap digital photographers popping up everywhere. But if you have a PROVEN PLAN, and you WORK that plan,…

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Photography Marketing & Selling Secret #30: 8 Photo Sales Tips That Will Skyrocket Your Profits

Photography Marketing & Selling Secret #30: 8 Photo Sales Tips That Will Skyrocket Your Profits

Photography marketing is an important part of success in photography – of course.  But once your marketing starts working, and people are contacting you, how do you handle that inquiry?  If you mess this up, you LOSE that person, which your photography marketing worked so hard to get to contact you in the first place! Let’s talk about 8 major…

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Photography Marketing & Selling Secret #29: The Ultimate Reason Most Photographers Fail

Photography Marketing & Selling Secret #29: The Ultimate Reason Most Photographers Fail

Most photographers don’t like photography marketing and selling.  As a result, their photography business usually fails financially, and they end up burning out, giving up, selling their photography equipment, and losing everything.  To most photographers, the marketing & selling aspects of the business are really painful & confusing. It’s totally understandable, because we went into photography because we love photography…

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Photographer’s Guide To Becoming A SESSION-BOOKING PRO When Answering The Phone!

Photographer’s Guide To Becoming A SESSION-BOOKING PRO When Answering The Phone!

Photography marketing is one of the most challenging aspects of running a successful photography business. So because you and I have put so much time and effort into getting the telephone to ring, when it does ring, you want to be darn sure you are handling it correctly and most effectively. This way, you book as many callers as possible.…

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Photography Marketing & Selling Secret #27: A Huge Photo Marketing “Trick” That Most Photogs Don’t Know

Photography Marketing & Selling Secret #27: A Huge Photo Marketing “Trick” That Most Photogs Don’t Know

Photography marketing is extremely important to the success of any photography business. There is a huge photography marketing “trick” that almost no photographers know about, and if you use this trick, your photography marketing (and profits) will improve dramatically. You see, marketing photography takes time. That’s right, if you want to be successful at marketing your photography business, you’re going…

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