Posts Tagged ‘ photography marketing ’

Photography Marketing Success Secret #9 – Specific Examples Of Unique Factors That Will Book You More Clients!

Photography Marketing Success Secret #9 – Specific Examples Of Unique Factors That Will Book You More Clients!

It’s vital to your photo marketing success that you know exactly why someone should select you over all the other photographers in your area.  What’s special about you?  And then it’s vital that you TALK about these important “Unique Factors” to all your prospects – in all your marketing, your phone conversations, and in person! As you know, marketing &…

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Photography Marketing Success Secret #8 – A Major “Photo Marketing Secret” Almost No Photographers Know About!

Photography Marketing Success Secret #8 – A Major “Photo Marketing Secret” Almost No Photographers Know About!

I have a couple of photography marketing questions for you:  Why should someone decide to hire you, over all the other photographers in the area?  What is it that’s so special and unique about you that they should choose you over all the other choices available to them, including doing nothing at all? If you don’t know the answers to…

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Photography Marketing Success Secret #7 – Sound Successful To Drive People To Hire You!

Photography Marketing Success Secret #7 – Sound Successful To Drive People To Hire You!

One of the major, little known “secrets” to photography marketing success is that you must sound successful, to be successful You need to talk as if you are already successful, even if you aren’t as successful as you’d like to be yet.  Now, I don’t mean you are arrogant – just that what you say sounds very successful. This also…

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Photography Marketing Success Secret #6 – Act Successful To Become Successful

Photography Marketing Success Secret #6 – Act Successful To Become Successful

It’s a proven fact: You must act successfully to become successful! This involves your mind-set.  How would you act if you were really tremendously successful?  Now, we aren’t talking about being arrogant here, or talking down to your prospects and clients.  No way. But it’s important for you to realize that you are constantly sending out messages to people, so…

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Photography Marketing Success Secret #5 – Dress Like You’re Already Successful

Photography Marketing Success Secret #5 – Dress Like You’re Already Successful

One of the things I discovered as I was building my photography business, was that you want to dress for your target market, not for the market you are serving at the moment. When I first started out, my prices were really low, (because I didn’t know any better,) and I was tending to work with the lower middle class. …

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Photography Marketing Success Secret #4 – Look Successful To Drive People To You

Photography Marketing Success Secret #4 – Look Successful To Drive People To You

  I’ve spent over 40 years discovering what I call “Photography Marketing Success Secrets” – those secrets which will cause you to earn the greatest amount of money in photography with the least amount of time and work.  It’s not that you or I are lazy.  It’s that you want to create the finest photography possible, with the least amount…

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Three Photography Marketing Secrets You Should Know

Three Photography Marketing Secrets You Should Know

You and I are not professionally trained marketers. We don’t have a Marketing degree from Harvard. No – we’re professional photographers who love photography and basically don’t like marketing. But, there are three photography marketing secrets you should know. These three secrets are life-changing, and no one has probably ever revealed them to you – until now. Photography Marketing Secret…

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A Photography Marketing Checklist For Your Photo Success

A Photography Marketing Checklist For Your Photo Success

First, a warning:  In your marketing and advertising, be sure you don’t strive to just “get your name out there.”  I hear photographers say this all the time. It’s a common mistake.  You see, most photographers hate marketing and advertising.  It costs money, takes time, and they don’t feel it works.  So when it comes time to figure out their…

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Photography Marketing Success Secret #3 – Don’t Look For The Magic Pill

Photography Marketing Success Secret #3 – Don’t Look For The Magic Pill

Have you ever wondered why some photographers are successful – even in tough times – while others are not successful – even in great times? What is it that separates the winners from those who are struggling?  It almost seems like the successes are taking some special, secret “magic pill” that is causing them to become famous and successful no…

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Photography Marketing Success Secret #2 – Market & Sell The Emotion – Not The Paper

Photography Marketing Success Secret #2 – Market & Sell The Emotion – Not The Paper

Photography marketing is difficult. In order to be effective, it’s critical you realize exactly what it is you’re really offering to people. A quick story: I’m a real Walt Disney fan.  His brother, Roy, tells this story:  “There was this fellow who worked on the Disneyland railroad train and he handled the public rather curtly.  Walt said to one of…

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